Mar 29, 2024  
Undergraduate Catalog 2014-2015 
    
Undergraduate Catalog 2014-2015 [ARCHIVED CATALOG]

COMM 226 - Strategic Writing for Public Relations

3 cr.
Writing and editing of public relations and marketing communication materials such as press releases, speeches, direct mail, brochures, newsletter and Web sites.  Writing and editing for electronic media and video news.  Emphasis on integrated communications.