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Dec 05, 2024
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Undergraduate Catalog 2019-2020 [ARCHIVED CATALOG]
Business Communication, BA
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Return to: Programs of Study
Business Communication majors will complete three levels of writing courses that teach the foundations of effective writing up to complex memoranda and transactional documents. Multiple courses are designed to develop strong oral presentation skills that focus on both persuasive communication techniques and the use of graphics and visual presentations software to create highly professional presentations. Additionally, students will receive a strong foundation of coursework in a broad range of communication strategies and theories to develop enhanced team-building and leadership skills necessary in a modern professional environment. Courses will include content exploring the importance of effective intercultural communication, the development of interpersonal skills, social media, and the role of media and technology in the modern marketplace.
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Business Communication Curriculum
1The Department of Communication prefers students fulfill (FYW) requirements by completing COMM 108 . However WRTG 107 or WRTG 105 and WRTG 106 may be substituted.
2The selection of a First Year Seminar is likely to fulfill requirements both for the First Year Seminar and a General Education Requirement. Talk with your advisor if you have any questions.
- Business Communication students are recommended to consider using 21 cognate electives area credits and 15 free elective credits towards a double major option within the Communication program or Business School, such as Marketing, or consider the 21 credit Business minor.
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Return to: Programs of Study
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