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Apr 28, 2024
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Undergraduate Catalog 2010-2011 [ARCHIVED CATALOG]
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MKT 495 - European Business Experience3 cr.
(Prerequisites: MGT 351, MKT 351, ECO/IB 351)Students will have an opportunity to participate in lecture-discussion sessions with top-level executives from various multinational corporations, local business firms, and government agencies in a number of different countries in Europe. Participants will gain a basic understanding of the issues prominent in international business today. Course involves travel to Europe.(Also listed as IB 495 and MGT 495.)
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