Apr 08, 2020  
Undergraduate Catalog 2011-2012 
    
Undergraduate Catalog 2011-2012 [ARCHIVED CATALOG]

MKT 495 - European Business Experience

3 cr.


(Prerequisites: MGT 351, MKT 351, ECO/IB 351) 

Students will have an opportunity to participate in lecture-discussion sessions with top-level executives from various multinational corporations, local business firms, and government agencies in a number of different countries in Europe.  Participants will gain a basic understanding of the issues prominent in international business today.  Course involves travel to Europe. (Also listed as IB 495 and MGT 495.)