Undergraduate Catalog 2023-2024 [ARCHIVED CATALOG]
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OIM 472 - Electronic Business and Entrepreneurship3 cr. (Prerequisite: senior standing or permission of instructor)
The course examines the issues related to the starting of new technology-based businesses. It focuses on entrepreneurial traits, idea generation, entry strategies, marketing plans and development of business plans. Venture capital and other forms of financing will also be covered. In addition there will be a discussion on legal and intellectual properties issues.
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