Sep 27, 2024  
Undergraduate Catalog 2009-2010 
    
Undergraduate Catalog 2009-2010 [ARCHIVED CATALOG]

MKT 472 - Retailing Management

3 cr.
(Prerequisites: MGT 352, FIN 351, OIM 351; senior standing)This course focuses on the decision areas facing retail managers, including retailing, structure, merchandising, locations, store layout, promotion, pricing and personnel.