Mar 28, 2024  
Undergraduate Catalog 2010-2011 
    
Undergraduate Catalog 2010-2011 [ARCHIVED CATALOG]

Interdisciplinary Majors


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Interdisciplinary Majors

Business Administration

Delia A. Sumrall, D.B.A., Chair

See Marketing and Management  for faculty listing.

Overview

The Business Administration major is designed to serve the student who wishes to approach the study of business from a broader perspective than would be possible with a traditional functional major. The student’s program of study will include a set of advanced electives selected according to a plan of study developed with the assistance of an academic advisor. This major is especially well suited for any student pursuing a degree in the evening.

Electronic Commerce

Nabil A. Tamimi, Ph.D., Chair, Operations Management Department

Overview

Electronic commerce is an emerging business environment that provides common business services, multimedia content publishing and secure interactive web sites by integrating back-end and front-end applications. The necessary electronic commerce infrastructure is provided by integrating information and telecommunication technologies, the Internet and the World Wide Web, and business models that incorporate security, privacy, and legal issues. Electronic commerce lets companies reach new markets, operate around the clock, shorten the product-development cycle, enhance customer service, reduce or eliminate inventory related costs, and create enterprise links – all at lower costs. The phenomenal growth in online commerce increases the demand for people with skills in areas such as electronic commerce infrastructure, new business initiatives, law and security, electronic payment, financial services, and interactive marketing. The program below develops the knowledge and skills necessary for linked organizations in the new millennium.

International Business

Susan Trussler, Ph.D., Program Director

Overview

The major in International Business is an interdisciplinary program designed for those Business students who seek an understanding of the complex world within which multinational corporations, national and international agencies, and individuals interact. In the 21st century all business activities are becoming more and more international in nature; it is imperative that those who wish to succeed in this international setting have a clear understanding not only of the theory and practice of the core business disciplines, but also of their interaction with the geographic, cultural, and political environments within which multinational corporations operate, and international trade and investment occur. This major is designed to prepare students who wish to work in the international arena – either overseas or in the United States.

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