Mar 28, 2024  
Undergraduate Catalog 2018-2019 
    
Undergraduate Catalog 2018-2019 [ARCHIVED CATALOG]

COMM 226 - Strategic Writing for Public Relations

3 cr.


(Prerequisites: COMM 109 , COMM 115 )

Writing and editing of public relations and marketing communication materials such as press releases, speeches, direct mail, brochures, newsletter and Web sites.  Writing and editing for electronic media and video news.  Emphasis on integrated communications.